The Colonel’s Journal / Grooming & Guides

Is There An Alternative To Gillette Fusion Blades?

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Why are razors so expensive?

The Gillette Fusion Blades cartridges made by the well-known brands cost a small fraction of their shelf price to make, yet shoppers pay a small fortune for a pack. So what’s the deal?

They charge that much because they can. Gillette and Wilkinson spend quite a bit of money convincing people that they are the only ones supplying good razors. With cartridges that cheap to make, there’s a lot of budget left for marketing, and that’s what you are paying for.

With their position secured by marketing, they are free to keep nudging prices up, and most of us don’t notice until we’re at the till.

Even if you did notice, where else are you going to get your razors? Unless you want to use disposable razors, there aren’t many choices.

gillette fusion blades alternative

That’s why we started the Bearded Colonel. Our five-blade razor has replaceable heads with a roller on the leading edge, and we post fresh refills on whatever schedule you choose. They turn up just as you’re running out, so you’ll never have to stretch the life of a blunt blade or make last-minute trips to the shop.

Quality blades delivered to your door at a fair price; a better way to shave is what the UK’s longest-running razor subscription is all about.

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Stephen F.
⭐⭐⭐⭐⭐ Outstanding customer service from The Bearded Colonel! I honestly can’t recommend The Bearded Colonel highly enough. Not only are the products great, but the customer service is absolutely first-class. While I was in the Maldives, I thought I’d lost a handle and contacted them to explain the situation. They were more than happy to send me a replacement, despite me being halfway around the world. Nothing was too much trouble, and they made the whole thing completely hassle-free. It’s easy for companies to talk about good customer service, but it’s when something goes wrong that you really see a company’s true colours. The Bearded Colonel got it absolutely right. A massive thank you to Alex and the team for being so helpful, friendly and accommodating. It’s this sort of service that earns genuine loyalty and makes you want to recommend a business to others. Brilliant products, brilliant people and customer service that genuinely goes above and beyond. I’ll happily keep supporting this company. 👏
David W.
Always sharp and always on time!
Robert N.
I have been using blades from Bearded Colonel for several years. The quality has always been excellent, communication & delivery have always been very helpful & on-time, GREAT service, Thank you.
B N J.
I have been getting my razor and replacement blades from The Colonel for many years now. Quality product never bettered and delivered on time every time - superb blades which are truly safe to use ( I have a blood condition so cutting myself is a serious issue) and great people to deal with. Thank you Colonel
Roger D.
Bearded Colonel have supplied me with razors and blades since 2015. I have used no others. Their service and response to requests has been second to none. In this age of recorded messages, or worse, I put great store by being able to speak directly with somebody who knows what is required and does it. As to the product, I have found the razor itself to be easy to use and very straightforward, of the two choices available I prefer the stainless steel handle, a very good long term investment. As to the blades, they are German made, long lasting and equal to any on the market. A plus for me is that they now arrive twice a year, without reminder at a price which does not include the cost of expensive advertising. Whenyoung men in my family have needed to start shaving I have asked them to report to the Colonel! RJD.
Charles W.
I've been a smooth customer of The Bearded Colonel for over ten years. A very good service, which works like clockwork. A great response from the team if I have a query. Highly recommended.
Richard H.
I've been using the Bearded Colonel's razor blades since 2015 and wouldn't dream of going anywhere else. The blades themselves are a cut above, better than anything I found in the chemists or the supermarket. And the service is exceptional - the blades arrive on time every time, the Colonel doesn't bombard you with advertising and the care from HQ is spot-on.
Dave R.
High quality blades that give an excellent shave, I would recommend them as excellent value for money.
Rob B.
This excellent company scores again. My razor, worn out with years of use, was replaced free of charge by the Colonel. What a splendid fellow!